Wisconsin • Iowa • Michigan
Fire Apparatus Sales, Parts & Service
Serving fire departments throughout Wisconsin, Iowa and Michigan.
(262) 297-5020
Find Your Rep
Your Reliant Team Is Closer Than You Think
Select your county and we'll show you the representative who serves your department — with their direct phone number and email.
Tap or hover a county to see the Reliant representative serving that department.
Wisconsin leadership
Updated Weekly
Units in Production
On The Road
Recent Deliveries
DeliveredRepublic Township Fire Department
Republic, MI
Pierce Pumper · Job #42037
Delivered September 1, 2026View Delivery
DeliveredClio Area Fire Authority
Clio, MI
Pierce Pumper · Job #44664
Delivered August 20, 2026View Delivery
DeliveredComstock Township Fire Department
Comstock, MI
Pierce Pumper · Job #44365
Delivered August 18, 2026View Delivery
DeliveredGrand Traverse Metro Fire Department
Grand Traverse, MI
Pierce Aerial · Job #41404
Delivered August 14, 2026View Delivery
DeliveredLodi Area Fire Department
Lodi, WI
Pierce Pumper · Job #40368
Delivered August 8, 2026View Delivery
DeliveredWaterford Regional Fire Department
Waterford, MI
Pierce Pumper · Job #44699
Delivered August 4, 2026View Delivery
Why Reliant
The People Behind The Apparatus
Relationships that outlast the truck
Most of our customers have bought more than one apparatus from us. We stay with a department from the first pre-construction meeting through decades of service work.
People who run calls
Our sales representatives, technicians and parts staff include active and former firefighters. They know what a department needs because they've been on the other side of the door.
Local support, three states
Facilities in Slinger, Wisconsin; Des Moines, Iowa; and Wixom, Michigan mean parts, service and a familiar face are close by.
Sales through service
Warranty work, preventive maintenance, pump and aerial testing, equipment mounting and refurbishment — all under one roof, all from the dealer that sold the truck.
Recent Reliant Activity
All News2024-03-14
Reliant earns Pierce Platinum Dealer status
Recognition of top-tier factory partnership, service capability, and customer support.
2025-06-04
Visit Reliant at the WI Fire Chiefs Conference
Meet our sales, parts, and service teams and see the latest Pierce apparatus.
2025-02-10
Book your NFPA pump and aerial inspections
Schedule early to secure preferred dates for annual testing.